About Us
Empowering fighters of all backgrounds
At Westcoast Fighters Association LLC, we embody the values of experience, professionalism, dedication, commitment, and excellence. Our mission is to provide top-notch entertainment for all communities while actively seeking male and female fighters from diverse cultures and backgrounds. Specializing in both professional and amateur Mixed Martial Arts fight promotions, we are dedicated to showcasing the talent and passion of fighters in the combat sports arena. Join us in our journey towards excellence and inclusivity in the world of martial arts.
Where passion meets performance
Background in Industry
At Westcoast Fighters Association LLC, we are dedicated to providing entertainment for all communities while fostering a diverse and inclusive environment for male and female fighters of all cultures and backgrounds. Specializing in professional and amateur Mixed Martial Arts fight promotions, we aim to showcase the talent and passion of fighters from various walks of life. Our founder, Lawrence Iceberg Joshua Jr., brings a wealth of experience to the organization. A U.S. Army veteran, Iceberg began his martial arts and boxing training during his military service. Transitioning to Southern California, Iceberg delved into an acting career, featuring in notable films such as Show Down N Lil Tokyo, 1ST & 10, Buster Douglas Knockout Video, Baywatch, and Fresh Prince, among others. Additionally, Iceberg has a background in professional wrestling with WORLDWIDE ENTERTAINMENT under promoter Alex Knight. With a foundation in film production and direction from the LA FILM SCHOOL DIRECTOR’S WORKSHOP, Iceberg has leveraged his expertise to create and direct several short films. Holding a promoter’s license with the State Athletic Commission and CAMMO, Iceberg is committed to elevating the world of combat sports through Westcoast Fighters Association LLC.
